Will Norwegian Air Shuttle succeed in the trans-Atlantic market?

Norwegian begins flying to Los Angeles in March. But will it succeed? Photo: The Norwegian Air Shuttle.

Norwegian begins flying to Los Angeles in March. But will it succeed? Photo: The Norwegian Air Shuttle.

Can Norwegian Air Shuttle — the discount trans-Atlantic airline preparing to start new service this spring between Europe and Los Angeles — succeed? This was a question I asked in a newspaper story published over the weekend.

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