London Heathrow Terminal 5 is changing its name for a couple of weeks. Photo: Herry Lawford, via Creative Commons.
Is nothing sacred?
The fancy, newish British Airways Terminal at London Heathrow is getting a new name for a couple of weeks starting on Monday. The moniker? It’ll be called, “‘Terminal Samsung Galaxy S5.”
“The initiative includes all signage throughout the Terminal Samsung Galaxy S5 terminal – at the entrance and drop-off locations, in the lounges, at security and at the gates,” Samsung says in a release. “In addition, all 172 digital panels in the main terminal, gate rooms and baggage reclaim areas will feature the rebrand ‘Terminal Samsung Galaxy S5′ and images of the Galaxy S5 smartphone.”
JCDecaux’s airport division is facilitating the operation. This is the same company that handles marketing and sponsorship at Los Angeles International Airport.
What do you think? Should LAX rename the Tom Bradley International Terminal for a few weeks to make a few bucks? What should it be called?
Delta and Virgin Atlantic begin their joint venture on Jan. 1. Photo credit: Delta.
Delta will essentially begin flying from Los Angeles to London Heathrow on Wednesday — but not in the traditional manner.
The nation’s third largest airline company begins its joint venture with Virgin Atlantic on Jan. 1. The airlines have anti-trust immunity, which means they can coordinate on schedules and pricing across the Atlantic. They will share revenues.
British Airways is bullish on first class demand between Los Angeles and London. Cabin photograph courtesy of airline.
When British Airways brings its Airbus A380 to Los Angeles International Airport for the first time on Tuesday, it will have something slightly unusual for a new airplane: 14 first class seats. (To compare, Korean Airlines has 12 first class seats on its A380, while Lufthansa has only eight.)
The 14 first class seats are in addition to 97 seats in the airline’s Club World — or business class — cabin. In Club World, every seat converts to a fully flat and private bed.