Toyota's US marketing headquarters in Torrance has handed out more than $1 million in grants and scholarships throughout a seven-month environmental education program and contest called the Lexus Environmental Challenge.
Two teams won the top prize for coming up with pro-environment campaigns. Those two teams, from Jersey City and Honolulu, each won $75,000. Other student teams won $50,000 each.
From the Toyota release:
Both winning entries demonstrate how a small group can make a big impact. “The Climate Academy” team, made of five 6th graders from Academy I Middle School in Jersey City, created a campaign called: “Clean Cities Make Clean Oceans.” Their program included educating all students in Jersey City public schools about the impact of litter and pollution on the ocean. They also raised awareness by stenciling the words “Dump No Waste: Drains to Ocean” on storm drains near schools throughout the city. “The Dream Team” from W.R. Farrington High School in Honolulu focused on educating people around the world about the benefits of renewable energy sources such as wind turbines, solar panels, fuel cells, and hydropower. The team, comprised of eight high school students, created videos, blogs and a Web site in multiple languages and used social media web sites to help spread the word.
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