Don't Forget the Strawberry Man

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This week's Business Casual Column.


Strawberry Man's patch of heaven
By Muhammed El-Hasan, Business Casual


I had driven past the same wooden trailer on a dusty San Pedro intersection many times over the years.

On a whim, I recently pulled into the dirt lot on the southwest corner of Western Avenue and Ninth Street.

That is where I met an otherwise forgettable man in a red shirt and cap selling large aromatic strawberries. Except that man, Ray Romero, is hardly forgettable - at least not to his customers, who call him the Strawberry Man.

I spent part of that afternoon with Romero to learn what makes the Strawberry Man special.

Read the full column.

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This page contains a single entry by Muhammed El-Hasan published on July 26, 2008 6:36 PM.

Congress to Help Struggling Homeowners was the previous entry in this blog.

Candy Maker Q&A is the next entry in this blog.

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About Biz Waves

Biz Waves is a one-stop Web hub for business news and content from the South Bay region of Los Angeles County and beyond.

The primary contributor is:

Muhammed El-Hasan, a business reporter at the Daily Breeze since 2000, covers aerospace and everything else about business in the South Bay. Muhammed previously reported at the San Bernardino Sun and the community news division of The Orange County Register. He also worked as a researcher in the Jerusalem bureau of the Los Angeles Times in 1996-97. But his career highlight as a young man was driving a forklift at a Gardena company near Hawthorne, where he grew up.

You can email Muhammed at muhammad.el-hasan@dailybreeze.com

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