If GM really is seeking Toyota's help, this would be both nearly unthinkable and embarrassing. There's little doubt now that Toyota will overtake GM as the world's No. 1 auto maker.
But does GM really need advice on how to run its business from its main competitor?
GM dismisses reported Toyota talks as 'pure speculation'(The Economic Times) DETROIT: Struggling US auto giant General Motors dismissed a Japanese news report on Wednesday that it has asked rival Toyota for help as "pure speculation."
Japanese news agency Kyodo News, citing sources familiar with the plan, reported that GM "has asked for help by Toyota Motor Corp. in turning around its business."
GM sounded out Toyota on the possibility of Rick Wagoner, the GM chairman and chief executive, meeting with Toyota's leadership in Japan soon, but Toyota declined the offer, Kyodo reported.
GM spokesman Tom Wilkinson, contacted by AFP for comment on the report, said the two companies hold talks "on a regular basis" as part of their joint venture that has operated a manufacturing plant in California for the past 25 years.

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