'Sexist, Incestuous" Toyota Ad Pulled

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By
Muhammed El-Hasan
on December 14, 2009 10:05 AM | | Comments (0) |

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'Sexist' and 'incestuous' Toyota Yaris advert dumped

(Telegraph) Toyota has been forced to withdraw an advertisement for one of its new Yaris model after a flood of complaints that the video was sexist and made a joke out of incest.

The car firm's first foray into social media in Australia backfired after it invited film-makers to create a new online advertisement for its Yaris model, a small car which is sold mostly to female buyers.

Read more on Toyota's Racy Yaris ad.

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This page contains a single entry by Muhammed El-Hasan published on December 14, 2009 10:05 AM.

MUHAMMED EL-HASAN: The War on Christmas was the previous entry in this blog.

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About Biz Waves

Biz Waves is a one-stop Web hub for business news and content from the South Bay region of Los Angeles County and beyond.

The primary contributor is:

Muhammed El-Hasan, a business reporter at the Daily Breeze since 2000, covers aerospace and everything else about business in the South Bay. Muhammed previously reported at the San Bernardino Sun and the community news division of The Orange County Register. He also worked as a researcher in the Jerusalem bureau of the Los Angeles Times in 1996-97. But his career highlight as a young man was driving a forklift at a Gardena company near Hawthorne, where he grew up.

You can email Muhammed at muhammad.el-hasan@dailybreeze.com

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