Mattel Accused of Spying

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By
Muhammed El-Hasan
on August 17, 2010 1:03 PM | | Comments (0) |

This is an interesting twist for El Segundo-based Mattel. MGA may be upping the ante in its legal battle with Mattel over Bratz. By accusing Mattel of spying, MGA has gained some negotiating leverage in a possible settlement.


Mattel Accused in Bratz Battle of Spying on Rivals

NEW YORK/SAN FRANCISCO (Reuters) - Mattel Inc was accused by rival MGA Entertainment Inc of spying on rival toy companies for at least 15 years and defrauding it out of secret details on more than 50 products, in an escalation of the battle over the popular Bratz dolls.

In a filing in Los Angeles federal court late Monday, MGA said Mattel workers, with the approval of executives, infiltrated rivals' private showrooms to steal product ideas, price lists and advertising strategies.

Read the whole Mattel spying story.

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This page contains a single entry by Muhammed El-Hasan published on August 17, 2010 1:03 PM.

MUHAMMED EL-HASAN: For Satellites & C-17, Boeing Follows Two Different Paths was the previous entry in this blog.

Toyota Gives US Arm More Authority is the next entry in this blog.

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Biz Waves is a one-stop Web hub for business news and content from the South Bay region of Los Angeles County and beyond.

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Muhammed El-Hasan, a business reporter at the Daily Breeze since 2000, covers aerospace and everything else about business in the South Bay. Muhammed previously reported at the San Bernardino Sun and the community news division of The Orange County Register. He also worked as a researcher in the Jerusalem bureau of the Los Angeles Times in 1996-97. But his career highlight as a young man was driving a forklift at a Gardena company near Hawthorne, where he grew up.

You can email Muhammed at muhammad.el-hasan@dailybreeze.com

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