Super Bowl: Which Car Ads Worked?

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By
Muhammed El-Hasan
on February 8, 2011 10:08 AM | | Comments (0) |

After the Super Bowl, PSCars.com surveyed about 2,000 car buyers on the impact of the auto ads during the championship game. Here's what the survey found:

- 71% of respondents remembered Hyundai and Volkswagen commercials


- 52% of respondents care more about the car or truck than the particular brand being advertised

- 76% of men and women were confused about Chrysler's Eminem commercial featuring the Chrysler 200

- 33% of women remember the Audi: Release the Hounds commercial compared to only 18 percent of men

- 23% of respondents (considering compact cars) are interested in the Hyundai Elantra

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This page contains a single entry by Muhammed El-Hasan published on February 8, 2011 10:08 AM.

Skechers Ad: Skechers' "Sexy" Kim Kardashian Super Bowl Ad was the previous entry in this blog.

MUHAMMED EL-HASAN: Condoms for Valentine's Day? Hmm is the next entry in this blog.

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About Biz Waves

Biz Waves is a one-stop Web hub for business news and content from the South Bay region of Los Angeles County and beyond.

The primary contributor is:

Muhammed El-Hasan, a business reporter at the Daily Breeze since 2000, covers aerospace and everything else about business in the South Bay. Muhammed previously reported at the San Bernardino Sun and the community news division of The Orange County Register. He also worked as a researcher in the Jerusalem bureau of the Los Angeles Times in 1996-97. But his career highlight as a young man was driving a forklift at a Gardena company near Hawthorne, where he grew up.

You can email Muhammed at muhammad.el-hasan@dailybreeze.com

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