* The next generation may have the answers

Thanks to a reader who sent me to Ryan Sholin’s blog. He is a reporter who uses multimedia to re-invent journalism.
* UPDATE: maybe not. I should have paid a little more attention to what I was reading, according to my very vocal journalism conscience. I’ll be back with a more detailed review.
UPDATE II: I now see what my ( sometimes irritating) conscience is talking about. I should have linked to the post about covering a local race. This blog post I completely disagree with:
“We forgot to bring the advertising department to the party.”
No. Journalists shouldn’t be involved with those in the advertising department. The reality is that the ad people’s job is to please people; our job is greatly weighted toward displeasing people. I haven’t been in this business all that long, but too many veteran journalists have told me about stories getting killed because of the advertising dollars at stake. As an editor, I know that there are times certain decisions are made, primarily for special sections, based on advertising, but I try to insulate staff as much as I can. That wall may not be solid, but it still needs to be there. I think this statement is disingenous but has a kernel of truth:
“If you really think your journalism is going to be affected by letting the ad department know theres room for a 5-second preroll ad position on all that video youre shooting, you might be in the wrong business.”
Once you break down the wall, it won’t be just the 5 second position, it will soon be what we write and how we write it. And yes, if that happens, I would be in the wrong business.
- links fixed.

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