Oprah’s Star Power Won’t Do Much for Obama

What do Willie Nelson, Madonna, Jon Bovi, Martin Sheen, and in reverse, George Clooney have in common? They are big money celebrities and virtual household names. They all endorsed Democratic presidential candidates in 2004. Nelson endorsed Dennis Kucinich. Bon Jovi endorsed John Kerry. Sheen endorsed Howard Dean. Madonna backed Wesley Clark. One of their picks went down to flaming defeat. The other three never came close to getting the Democratic presidential nomination.

As for Clooney, he publicly declared that he hoped that his non-endorsement of Kerry probably helped him at the polls. It didn't. But at least Clooney recognized a political truism that's etched in stone. That's that a celebrity cheer lead of a presidential candidate does absolutely nothing to boost the candidate.

Yet mega star Oprah Winfrey thinks things can be different now that she's signed on as one of Barack Obama's major bankrollers, an ex-officio campaign cheerleader, and celebrity marketer. After all how could millions of voters refuse a command from the closest thing to America's earth mother to back Obama? It's simple. Almost no one pays any attention to what celebrities have to say about politicians. A September Newsweek poll removed any doubt about that. Barely three percent of respondents said that a celebrity endorsement had any influence on who they voted for. Oprah will have zilch effect on Obama's White House run.