While taking pictures of the new Forever 21 flagship store at the Los Cerritos Center reporter Kelly Puente was absolutely giddy. I was roaming the store with my camera gear and she was wondering around with a reporter's notebook in one hand and a shopping bag in the other. As we traversed the giant clothing store that now sits in the building once occupied by Mervyn's she marveled at the amount of clothing options. I told her I just didn't get it - if it were filled with computer gear and gadgets then maybe I could get excited about it. See more photos>>
PHOTOS: Ladies, start your checkbooks - The new Forever 21 flagship store is open in Cerritos
About
This blog is a journal of Southern California, through the lens of Jeff Gritchen. It's updated frequently with pictures, photo tips and musings from the various assignments he covers as a staff photographer for the Press-Telegram and Torrance Daily Breeze.
Gritchen has been documenting the diverse city of Long Beach since 1998. He covers everything from the Cambodian community to prep sports to gang ridden neighborhoods to the annual running of the Long Beach Grand Prix. He covered destruction Hurricane Katrina brought to Long Beach, Mississippi and traveled to Southeast Asia to document a rural Cambodian girl's as she traveled to the U.S. for life-altering heart surgery. He has won numerous state and national awards, including an international NPPA Best of Photojournalism award in 2003 and Best News Photo from the Los Angeles Press Club in 2010. In 2011, the photo staffs of the Long Beach Press-Telegram and Torrance Daily Breeze merged. Now he covers all of Southern Los Angeles County. He can be contacted at
jeff.gritchen@presstelegram.com
Gritchen has been documenting the diverse city of Long Beach since 1998. He covers everything from the Cambodian community to prep sports to gang ridden neighborhoods to the annual running of the Long Beach Grand Prix. He covered destruction Hurricane Katrina brought to Long Beach, Mississippi and traveled to Southeast Asia to document a rural Cambodian girl's as she traveled to the U.S. for life-altering heart surgery. He has won numerous state and national awards, including an international NPPA Best of Photojournalism award in 2003 and Best News Photo from the Los Angeles Press Club in 2010. In 2011, the photo staffs of the Long Beach Press-Telegram and Torrance Daily Breeze merged. Now he covers all of Southern Los Angeles County. He can be contacted at
jeff.gritchen@presstelegram.com

