Toma leche? Long Beach's Grupo Gallegos hopes so

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By Karen Robes Meeks on June 18, 2009 12:07 PM | | Comments (0) |

In its latest efforts to raise awareness in the Latino community about the benefits of milk, the California Milk Processor
Board and Long Beach ad firm Grupo Gallegos have launched some Spanish-language
viral videos this week on social networking sites like YouTube to get young people
to learn about the health and beauty benefits of drinking milk.

The three 45-second video poems are supposed to be a cheesy and funny way to illustrate milk's power to produce strong, healthy teeth, and shiny hair as well as smooth, soft skin, said spokeswoman Tatum Wan. The videos' beauty messages are featured on social networking sites Facebook, YouTube, Migente.com and Quepasa.com
 
Check 'em out at http://www.youtube.com/TomalechePoemas


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About the Blogger

Karen Robes Meeks came to work for the Press-
Telegram in April 2002 as a beat reporter, covering the cities of Lakewood, Bellflower and Paramount. She now covers business, specifically redevelopment, tourism and small businesses. She also writes Eye on Redevelopment, a monthly column that appears in the Business Monday section.

E-mail Karen at karen.robes@presstelegram.com.


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This page contains a single entry by Karen Robes Meeks published on June 18, 2009 12:07 PM.

Locals win small business awards was the previous entry in this blog.

Long Beach biz attempts Guinness World Record tonight with "Sex on the Beach" is the next entry in this blog.

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