Kobe Bryant seeks inspiration from business leaders

As he travels down the long winded path toward pursuing greatness, Kobe Bryant consults material that no coach trainer, or game film could ever reveal. The Lakers’ star also seeks inspiration from people who have thrived in areas away from basketball.

Bryant frequently talks with Nike’s chief executive officer Mark Parker. Bryant has chatted with Apple’s lead designer Jony Ive. Bryant has recently consulted media monguls Oprah Winfrey and Arianna Huffington. Bryant has a long-lasting friendship with actress Hilary Swank.

“I just cold call people,” Bryant told Bloomberg News in the video above. “I cold call people and pick their brain about stuff. Some of the questions I ask seem really really simple and some of them seem stupid, quite honestly, for them. But if I don’t know, I don’t know. I have to ask. I’ll just do that and ask questions. I want to learn more about how they build their business and how they run their companies and how they see the world.”

Bryant asks these questions for a few reasons. He advanced toward the beginning stages of constructing his own business brand titled Kobe Inc. Bryant also wants to see how he can apply the preparation and vision those leaders have shown in various fields into his own basketball game. It turns out some of those people feel the same way about Bryant.

“Jony wanted to know how do I prepare?” said Bryant, who confirmed he visited the Apple headquarters. “How do I study and view the game? How do you build your game? My response is much like the way he builds products. You think sequentially. Yeah, you look at the end result in which you want to create. But in order to create that, there’s so many little things that go into this massive entity and device. Its’ no different than building a basketball game. You start with what you want your game to be, what will make your game most unstoppable or hard to deal with and then you work backwards from there. You start building one piece at a time, one move at a time, one counter at a time. There’s a lot of similarities.”


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Follow L.A. Daily News Lakers beat writer Mark Medina on Twitter. E-mail him at mark.medina@langnews.com