Focus on Cash

Working Moms I talk to are always trying to squeeze in more time at home, while the stay at homers are always looking for new ways to make a little cash. One nice way to do that if you have the time is by participating in focus groups.

Here's an example from Jen Levinson's list today: Harriet at Trotta and Associates is looking for a few moms with kids between 2-4 to participate in a study on beverages (if you purchase juice boxes, this is perfect for you).

The groups usually take less than an afternoon, and typically pay $100-$200. Easy money, and it's a real activity for the kiddies (multitasking in action!).

Anyone can go to these marketing groups' Web sites, fill out a profile, and then get on their list of go-to Moms. And as any marketer will tell you, Moms are responsible for making the bulk of spending decisions in most households. Advertisers have finally discovered this, so as a Mom, you are highly sought after for your opinions about what you buy.

Here are a few more resources for those interested in focus groups:
Craigslist lists tons of focus groups (under event gigs)
Paid Surveys