For the past couple of weeks I’ve been trying to connect with Jess Romo, general
manager at LA/Ontario International Airport, to get a better understanding about the new marketing plan at the medium-hub airport.
One of the plans was to help airlines – who offer new service – with up to $150,000 in marketing funds. I haven’t seen any ONT-related ads from airlines (that I know of) but I have seen more ads from LAWA in recent weeks.
The campaign launched July 1 but I noticed ads promoting ONT days before that. Today, as I was perusing SigAlert.com I noticed the image above. When I clicked on the link it took me to LA/ONT – The Facts.
This is the first online ad I’ve seen for ONT that didn’t involve the SetONTFree folks.
The Facts link is something that LAWA created more than a year ago.
I’m not the only one who noticed ads, our editorial department weighed in on the issue.
Have you noticed the ad on the web before? Let me know.