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In my seven years at the Daily News, I've bounced from covering the toy industry to crime to just about everything in between, at least for a day or two. Now, I'm going to try to learn about the next part of the legal system: courts and the justice system. Since my prior experience is limited to one trial, a few bankruptcy stories and serving on jury duty twice, we'll see how things go. Come check in from time to time and tell me how I'm doing.

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« Culver City slave case | Main | Williamson & Williamson nears its end. »

Sextoy Dave doesn't like his matchmaker experience

This one's a bit of a stretch on the legal affairs side, but there's a quasi-connection, so I'll put something short here. Last year, I was part of the team that worked on our porn series and still get press releases from some of the companies involved. A few days ago, I got an e-mail about Dave Levine, who runs an adult products company. The title was "Sextoy Dave on millionaire matchmaker press release" and I thought, "Gee, that sounds odd."

In the original release, the Hollywood-based Mr. Levine, proprietor of Sextoy.com, was pretty excited to appear on "The Millionaire Matchmaker" on Bravo.

"I don’t mind the lashing matchmaker Patti gave me," he said in the statement. "I am used to it, and I know it certainly makes for interesting television."

Then the show came out. Now Mr. Levine's bummed because Patti Stanger, the show's host, had some negative things to say about him and the stripper pole he keeps in his home. Hmm, hard to see that one coming, wasn't it? So his PR folks fired off a response, including this back-and-forth:

Patti says, “He wouldn’t be in the Sex Toy business if he wanted to be a banker or lawyer conservative type and get married and settle down. The fact that he says to me ‘I want to get married and have kids,’ is ridiculous.”

Dave: I took the LSAT's and almost went to law school. Instead, I went to NYC and tried to get a job as an investment banker. When I saw the web in 1994, I worked feverously to come up with a business that could make money on the web by working from home. I started several businesses including selling high end art, lobsters, books, t-shirts, watches, etc. Some of my businesses made some money and some did not. By late 1995, I saw how fast the web was changing and I knew I needed to focus. My store with the best sales, best profits and most traffic was sextoy.com. So I decided fine, I will be the king of sextoys. I am not personally into toys . . . I am into profit margins. This business decision should not disqualify me from finding love.

I come from a great family with loving parents who have had a great relationship for over 40 years. Coming from a great family, it is only natural that I would want the same. To call that “ridiculous” is insulting and wrong.

I don't know what's more entertaining, his umbrage over her insults or the line about his business interests "including selling high end art, lobsters, books, t-shirts, watches, etc." I wonder if there's much crossover in the high end art worlds and lobster commerce. And if he'd become a lawyer, would he have trouble finding that great relationship? One wonders. Best of luck with the love life, Mr. Levine.

2 Comments

RickStar Author Profile Page said:

Dave Levine is My Hero :) Kudos to SexToy Dave !!

RickStar Author Profile Page said:

kudos on your article :)

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