Blonde it like Beckham...

So what do you think of David Beckham's new hair?
I hear it's dyed for some kind of a promotion or commercial or something but I'm not exactly confident of that after he got all those tattoos on his arm recently. I'm sorry, but when you are that beautiful of a man, why cover your arms with ink?
Call me old-fashioned or unhip or whatever, but I prefer the photo above where the new blonde hair and the tattoos are covered up but those great legs are not!