Flight path advertising

With the glut of advertisements hitting airline passengers everywhere from terminal walkways to in-flight magazines, companies will soon reach new heights in hawking their wares. Art Marroquin in the Daily News.

Signs the size of three football fields are expected to appear along the flight paths of Los Angeles International Airport and other international aviation hubs as part of a marketing blitz crafted by Ad-Air, a London-based advertising agency.

The signs are designed to lie flat on the ground and be spotted by passengers on inbound and outbound flights, said Kate Rosser, an Ad-Air spokeswoman.