Asian grocer on the way

| | Comments (11) |
99 Ranch, the Asian supermarket stalwart, is planning to open at the end of the year on the southeast corner of Archibald and Base Line. 99 Ranch (or is it 99 Rancho?) will be catty-corner to the 99 Cents store.

The grocery store will replace Albertsons, which closed April 2009. It will be the second 99 Ranch in the Inland Valley. The other one is in Chino Hills.

11 Comments

Stephen said:

"99 Ranch" is right.

I never know how they came up with that name. It's nothing similar to the Chinese name.

Wendy Leung Author Profile Page said:

I heard that the first 99 Ranch in Little Saigon was opened from 9 a.m. to 9 p.m.

Scotty said:

I am writing this to bring awareness to what may be coming.

I will preface by saying, I am not bigot and I respect all cultures and religions and the best way to predict the future is to look at the past. I am a Mexican American that grew up in the 80’s in Rowland heights and have some of my fondest memories as a child in that town. If you drive through that town today, and there is not a sign written in the English language. I moved to Rancho because it reminds me so much of what is so gone from my childhood. I remember the one Alpha Beta on Colima Blvd which was the first to convert to a “Asian Grocery Store” and I feel like I‘m reliving a bad dream. In closing, open whatever stores you want but KEEP ALL SIGNES IN ENGLISH!!!

Stephen said:

@Scotty

I would not take that as being bigoted, being Chinese myself. The Chino Hills store is probably a good example. If you haven't been there, you'll see that every sign is in English, in addition to Chinese (and even occasionally Spanish!)

Might not be the best of English, but at least they make the effort to be accessible to all of the local residents.

:)

Art said:

I agree with Scotty! All signs should be in ENGLISH & ENGLISH only! If I moved to China, Japan or Mexico I wouldn't expect them to have any of their sings in English because I was to lazy to learn how to read, write or speak the language of their country! I am also Mexican/American and I'll be the first to admit that I have family members that have lived here longer than I have been born and to this day do not speak english. I'll also be the first to admit that I don't agree with that and I wouldn't want sings to be in english with spanish in smaller print! On that note, I have been through Rowland Heights and I would say a majority of the signs have the print in large oriental language with smaller english print! When you see enough of these signs with the large oriental print you tend to not even realize that there is english print on them at all! This is the UNITED STATES of AMERICA and the language of our country is english! I recommend to all foreign people living here, including my family members, that you learn how to read, write and speak it!!!!!

Stephen said:

The ironic thing is, Art, the signs ARE also in English in China. :)

Lili said:

Ethnic markets usually don't spring up in a vacuum. They reflect the makeup of a local area, and an economic climate that is riped for them. It's like you don't expect to see an Armenian grocery store in the middle of San Gabriel. So, do we know how much have Rancho's demographics changed, say, in the past 10 years? What can be said about the city, as a chosen location for a 99 Ranch?

MKG said:

1st amendment right prohibits "English" only signs. City's have been sued over that.

Donna Chang said:

They do have the most incredible fresh seafood, but with World Market struggling at Carnelian & 19th...only time will tell.

rolling stone said:

i dont get it; why another asian market when we still dont have a mexican market? if world market is struggling, that would seem to suggest that there is no demographic for a 2nd one; there certainly is one for a cardenas or a la superior....

AP said:

As someone who is not Chinese and speaks only English, I am glad that 99 Ranch will be opening soon. I currently have to drive miles away to buy certain food products. It would be nice to keep that money local, no?

I couldn't care less what language their signs are in. Obviously a business is going to cater to their target demographic, which is going to include signage in other languages in addition to English.

While the opening of this market shows how local demographics have changed in the past several years, clearly there are still a lot of xenophobes in RC.

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About this blog

Wendy Leung has covered the city of Rancho Cucamonga for the Inland Valley Daily Bulletin since 2005. She started the RC Now blog in August 2008. To contact Wendy, leave a comment on this blog or send an e-mail to Wendy Leung.

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This page contains a single entry by Wendy Leung published on July 20, 2010 11:22 AM.

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AP on Asian grocer on the way: As someone who is no
rolling stone on Asian grocer on the way: i dont get it; why a
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