Shop the block: Rue de Mimo, 1514 Mission St., South Pasadena


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The Rue De Mimo way, as they say, is to love and to be loved — in great clothes.



Mimo Boghossian and Paulette Ledyard have a spirited flair for fashion, blending urban styling with colors, shades and textures inspired by an international design sense.

Here, you’ll find one-of-a-kind collections of clothing, shoes and accessory pieces rooted in a cosmopolitan sensibility, and with a dash of bright whimsy. Rue de Mimo’s hand-curated assemblages — which manage to be both chic and full of winning personality –  are designed for the sophisticated belle.

More photos after the jump.


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Shoes light up Rodarte runway, plus more behind-the-scenes images

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Let’s talk about those shoes.
They lit up the Rodarte runway like fireflies in an unearthly darkness, and managed somehow to be ever-so-much cooler than the effect of white confetti under black lights.
SHOWstudio, which earlier today carried the impressive live stream of Rodarte’s fall/winter 2010 collection, had this to say, of the shoes, on its blog:
“These strapped and sliced Nicholas Kirkwood shoes — with their cut-out sportswear-inspired fronts contradicted by illuminated fairytale melting wax heels — were just the cherry on the cake of a captivating collection that is undoubtedly one of the finest of the week so far. You can keep the heels, girls — we’re walking on air!”


You can, and should, catch the whole runway show, on-demand, at SHOWstudio.

Some close-ups, with variety:

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