Dodgers fans boost ticket sales

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When times are tough, it's nice to be able to take comfort in something you like - something you can believe in.

And Los Angeles Dodgers fans? They believe in their team. With all of the economic chaos that's swirling around us right now, there's a simple purity in that.

Banks are failing, stores are closing, homes are in foreclosure and people are losing their jobs. But on Saturday, Dodgers fans purchased more than 49,000 tickets for the 2009 regular season, a 33 percent increase over the 37,000 tickets they bought on the first day of single game sales last year.

I have a theory about this. I think we're all looking for hope. And if your hope can be pinned to the Dodgers taking the field and winning games ... well, that just might get you through the day.

It certainly beats the hell out of finding out how many investors Bernard Madoff has duped. Or how many jobs have been lost (it was 651,000 in February alone for those counting).

My point is this: If you have something in your life that means a lot to you - music, sports, stamp collecting, whatever - then embrace that thing. Revel in the fact that it can still bring a smile to your face.

Because in these uncertain times, our happiness may be enough to keep us sane. Be a glass-that's-half-full kind of person. This is nothing deep. It's just rediscovering the essence that makes us want to be in this world.

Reconnect with those things. And if you can't remember what they are ... go out and find some new ones.

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About this blog

Economic Alert is a daily blog on business and the economy in the San Gabriel Valley and beyond, featuring updates and observations from the staff of the San Gabriel Valley Newspaper Group. SGVN includes the San Gabriel Valley Tribune, Pasadena Star-News and Whittier Daily News.

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Kevin Smith is business editor for the San Gabriel Valley Newspaper Group. Over the past 15 years, Smith has covered development, housing, employment, technology and financial trends for a variety of newspapers.
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Ryan Carter covers business and the economy for the San Gabriel Valley Newspaper Group.
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About this Entry

This page contains a single entry by Kevin Smith published on March 10, 2009 5:35 PM.

Mortgage defaults spreading - and picking up speed was the previous entry in this blog.

Firm: California median home price down 40 percent is the next entry in this blog.

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SanGabe.biz is the San Gabriel Valley Newspaper Group's online resource for local business development. Get info on tax law, accounting, legal forms, marketing, sales and more.
The San Gabriel Valley Small Business Development Center offers classes, counseling and consulting for entrepreneurs and small business owners. The SBDC is a partnership between Mt. San Antonio College and the U.S. Small Business Administration.
The San Gabriel Valley Economic Partnership is a nonprofit corporation dedicated to improving the valley's economy.

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