Ski/snowboard season for Vail Resorts? In a word, ‘heavenly’

A snowboarder takes full advantage of the snow, slopes and scenery at Heavenly Mountain Resort on Christmas Eve. (Heavenly Mountain Resort photo)

Associated Press

Skier visits this season at Vail Resorts Inc.’s seven resorts in California and Colorado and have risen 5.5 percent from last season, with growth picking up through spring break and the Easter holiday, CEO Rob Katz said Monday.

Meanwhile, season-to-date lift ticket revenue, including

some season pass revenue, was up about 10 percent from the comparable period a year ago. Dining revenue was up about 13 percent, ski school revenue was up more than 11 percent, and retail and rental revenue was up almost 9 percent, the company said.

Exact revenues and skier visit numbers weren’t released. The results were for the season through April 14 and didn’t take into account the reopening of Vail and Breckenridge resorts last Friday through Sunday for one more weekend of skiing and riding after both resorts got hammered with new snow.

The results don’t include recently acquired Afton Alps in Minnesota and Mount Brighton in Michigan. Results were adjusted as if Vail Resorts had owned the newly acquired Kirkwood resort last winter too.

Katz said season pass sales for next season are off to a strong start. He didn’t release details.

Vail operates the Vail, Beaver Creek, Breckenridge and Keystone ski areas in Colorado; Heavenly, Northstar and Kirkwood in the Lake Tahoe area; Afton Alps in Minnesota; Mount Brighton in Michigan; and the Grand Teton Lodge Co. in Jackson Hole, Wyo.

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