Bob Roberts, longtime ‘voice’ of California skiing, calls it a career

In his roles as manager of the Mt. Shasta Ski Area and, later, leading the California Ski Industry Association, Bob Roberts Here, he meets with Arnold Schwarzenegger in 1984, the same year Schwarzenegger starred in "The Terminator."

In his roles as manager of the Mt. Shasta Ski Area and, later, leading the California Ski Industry Association, Bob Roberts, left, has met with many movers and shakers. Here, he visits with Arnold Schwarzenegger in 1984, the same year the actor starred in “The Terminator.” Nineteen years later, Schwarzenegger would become California governor. (Courtesy photo)

By Bob Goligoski

After 40 years as the “voice” of California skiing and snowboarding, this is the first winter in decades without Bob Roberts as president and CEO of the California Ski Industry Association.

As chief strategist and lobbyist for the organization’s 29 California and Nevada winter resorts, the 78-year-old Roberts has played a major role in the development and success of resorts across the Sierra Nevada.

In a long-ranging interview, Roberts reflected on his many years at the helm and talked about what he sees in the future for the winter resorts.

“The drought,” he said, “is the biggest problem facing the resorts. People who own resorts tend to think that the glass is half full, not half empty. They are usually very creative and inventive in solving problems. But if the drought continues, we could lose a few resorts. There will be a shakeout, I suspect.”

In recent years, two Colorado-based corporations – Vail Resorts and KSL – have acquired major California ski resorts, including Heavenly, Squaw Valley, Alpine Meadows, Northstar and Kirkwood. He does not see that trend continuing and does not expect other out-of-state corporations to acquire and consolidate resorts in California or Nevada.

California ski resorts are a key component in the state’s tourism boom. Some 7 million skier visits to the resorts are recorded every winter. It’s a $1.5 billion business that generates more than $100 million per year in state and local taxes. Some 16,000 people work full-time and seasonal jobs at the resorts every year.

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#WinterIsHere, so Mammoth Mountain opens early

Mother Nature gave Mammoth Mountain a a beautiful 12- to 30-inch base for the winter season, which opens at the resort on Thursday. (Mammoth Mountain Ski Area photo)

Mother Nature gave Mammoth Mountain a beautiful 12- to 30-inch base to start the winter season, which opens at the resort on Thursday. (Mammoth Mountain Ski Area photo)

By Jerry Rice

For skiers and snowboarders eager to get back on the slopes, the wait will be over in a few hours.

Mammoth Mountain, which received up to 30 inches of fresh powder from the first major snowstorm of the season, will be opening Thursday — a week earlier than planned. Which means the #WinterIsComing hashtag can now be replaced by #WinterIsHere.

“Opening day is always a blast, add in a couple feet of powder and you’ve got the recipe for a great opening,” said Lauren Burke, resort spokeswoman.

Broadway Express (Chair 1), Facelift Express (Chair 3) and Discovery (Chair 11) will be spinning with access to Saddle Bowl, Broadway, Andy’s Double Gold and Sesame Street. Lift tickets for opening day are $50, and first chair is at 8:30 a.m.

With conditions taking shape that forecasters predict will lead to a lot of precipitation, this could be the winter skiers and snowboarders have been dreaming about for years.

“We’re expecting a great winter in Mammoth with the strong El Nino, but for the snow to come this early and this heavy is a huge bonus.”


Mammoth Mountain countdown: 100 days to skiing and snowboarding

First day of school? First day of the NFL season? For skiers and boarders, nothing beats the first day of the winter season — and at Mammoth Mountain it's only 100 days away. The resort opens Nov. 11. (Mammoth Mountain photo)

First day of school? No way. Start of the NFL season? Nope. For skiers and boarders, not much tops the first day of the winter season — and at Mammoth Mountain it’s about 100 days away. The resort’s lifts are scheduled to start spinning on Nov. 11. (Mammoth Mountain photo)

By Jerry Rice

While thermometers flirt with triple digits in much of Inland Southern California, we have our eyes on the century mark for another reason: On Monday, it will be 100 days until the Nov. 11 start of the winter season at Mammoth Mountain.

And thanks to the strong El Nino weather pattern developing in the Pacific Ocean, climate scientists are saying that more than normal rain and snow could be on the way, giving skiers and snowboarders a reason to get excited. During the two biggest El Ninos on record — in 1982-83 and 1997-98 — Mammoth received 546 and 451 inches of snow, respectively, according to the website

Last winter, with California in the fourth year of drought, a relatively paltry 238 inches of the white stuff fell at Mammoth.

“As El Nino continues doing its thing, there’s plenty to look forward to,” says resort spokesman Tim LeRoy, pointing to the season ahead.

For one, the resort has a lift and lodging package starting at $99 per person per night. The deal must be booked by Aug. 31 to lock in what LeRoy says will be “the steepest savings offered all year.”

Let the countdown begin!


Fresh pow means Memorial Day skiing, snowboarding at Mammoth Mountain

(Mammoth Mountain photo)

Mammoth Mountain has received at least 5 inches of new snow in the past 24 hours, giving the ski season a welcome lift three weeks after the start of spring. (Mammoth Mountain photo)

Skiing and snowboarding at Mammoth Mountain on Memorial Day? It’s on. Biking and golfing too.

The latest round of May storms dumped at least 5 inches of fresh snow on the slopes at the Eastern Sierra resort, meaning the lifts will continue spinning at least through May 25, according to spokesman Tim LeRoy.

Mammoth also will be offering a Ski/Bike/Golf package – a rare triathlon – during the holiday weekend. A lift ticket, bike park ticket and nine holes of golf cost $99.

Information: 800-626-6684,

Mammoth completes buy of Big Bear ski resorts

Rusty Gregory signing agreement.

Rusty Gregory signing agreement.

Mammoth Resorts has completed the acquisition of Big Bear Mountain Resorts as first outlined in September, becoming the leading four-season mountain operator in California.

Mammoth Resorts now includes Mammoth Mountain, Bear Mountain, Snow Summit, and ​June Mountain, which collectively host two million annual skier and snowboarder visits.

Uniting these four resorts under one umbrella paved the way for the Cali4nia Pass, providing skiers and riders with access to 200+ named runs on approximately 4,000 acres of terrain, serviced by 54 lifts.

Beyond the winter season, with the addition Mammoth Resorts will now operate two of the top mountain bike parks in North America ​along with numerous lodging properties, multiple golf courses and other guest attractions.

“This is more than a merger of ski resorts, we’re creating greater access to year-round mountain experiences with a distinctly southern California feel,” said Mammoth CEO Rusty Gregory. “At Big Bear Mountain Resorts our goal is to provide the best first-time ski, snowboard and mountain bike experience in the country.”

Seasoned resort executive Dave Likins has been named Chief Operating Officer of Big Bear Mountain Resorts with long-term CEO Dick Kun stepping back from day-to-day operations.

“The sale of Big Bear Mountain Resorts to Mammoth Resorts is a win-win for shareholders, suppliers, local businesses, the Big Bear economy, and most importantly, Southern California’s skiers and snowboarders,” said Dick Kun. “I am both humbled and proud to have been able to help lead the way in making the sale happen as the culmination to my life’s work.”

About Mammoth Resorts Mammoth Resorts is the leading four-season mountain resort operator in California. The company owns and operates a variety of recreation, hospitality, real estate development, food and beverage and retail enterprises.

This includes Mammoth Mountain Ski Area, Snow Summit, Bear Mountain and June Mountain, which collectively host two million annual skier/snowboarder visits.

Mammoth Resorts is also the owner-operator of Tamarack Lodge and Resort, Mammoth Mountain Inn, Juniper Springs Resort, the Village Lodge, Mammoth Mountain Bike Park, Snow Summit Bike Park, Mammoth Snowmobile Adventures, Sierra Star Golf Course, and Bear Mountain Golf Course.

For more information visit or

Mammoth Mountain weekend: Snow, sun then more snow

While it was snowy much of the weekend at Mammoth Mountain, the skies cleared on Saturday for a few hours of spectacular bluebird conditions. (Photo by Peter Morning/MMSA)

While it was snowy much of the weekend at Mammoth Mountain, the skies cleared on Saturday for a few hours of spectacular bluebird conditions. (Photo by Peter Morning/MMSA)

Winter’s not finished yet – certainly not at Mammoth Mountain, where 16 inches of new snow fell during the past 72 hours.

“After a slow start, winter has come roaring back to the Eastern Sierra,” says Tim LeRoy, resort spokesman.

The fresh powder gives skiers and snowboarders a base depth of 32 inches at McCoy Station and 48 inches at the summit.

Even today, the white stuff continues to fall at Mammoth. The forecast calls for another inch of snow by 6:30 p.m. with nighttime temps dipping into the mid-teens.


Ezakimak promises to be one crazy 5k under a pink moon


Date / Time
Apr 04 / 4:00 PM – 10:00 PM
Winter Events, Family Fun, Entertainment, Cross Country Ski, Après
Challenge yourself.  Race from the base of Mammoth Mountain to the top of Eleven53 on cross country skis, snowshoes or by foot.  The Ezakimak will bring participants from 9,000ft to 11,053ft in a winter trial featuring both competitive and novice classes.

Spectators and family can take an evening gondola ride to witness the spring Pink Moon from atop the Sierra and cheer on their participant.  The top of the mountain will be buzzing with indoor/outdoor fun for the whole family including the Ezakimak finish line, music, food and drinks, kids activities and more.

5K | 2,000ft of Elevation Gain

Dates: Saturday, April 4, 2015
Time: 4pm-10pm 


About Ezakimak

Ezakimak is Kamikaze spelled backwards.  Our legendary Kamikaze mountain bike trail spans from Mammoth Mountain’s peak, weaving through the “backside” of the mountain and finishing at our Main Lodge.  We’re bringing summer fun to the snow with a backwards race, we’re sending you uphill.  Participants can cross country ski, snowshoe or run their way up the Kamikaze trail under the light of a spring full moon.

Event Registration

11,053 Ezakimak Ski/Run/Show Challenge | $40*

Entry fee includes race, finishers beer, bag check at registration, gondola ride down

after race, food & water stations, on-course DJ’s and bag check delivery to the top.
Race classes:
–Open Run (Male/Female)
–Open Ski (Male/Female)
–Open Snowshoe (Male/Female)
–Novice Run
–Novice Ski
–Novice Snowshoe

Register Today on

Event Schedule**

  • 4pm-6:30pm – On-site registration and bib pick up in the Main Lodge Ticket Office
  • 5-6:30pm – Ezakimak Practice on Lower Minaret Mile (Chair 11)
  • 6:30pm – Panorama Gondola Opens and Activities Begin at Eleven53
  • 7pm – Ezakimak Challenge Starts at Broadway Express (waves)
  • 8:20pm – Ezakimak Awards at Eleven53
  • 9:45 pm – Activities at Eleven53 close
  • 10pm – Panorama Gondola closes

– See more at:

Superb snow at Squaw Valley despite warm temps

By Bob Goligoski, Correspondent

I could have been playing 18 holes along the Pacific. Or biking around the bay. Or just working on a tan at the nearby beach.

But as a dedicated ski writer for 45 years, none of that would work for me. I just had to get to the Sierra to see if we still had a ski season. Recent temperatures in the 60’s on the slopes had left the perception that maybe the season was melting away in February.

It was 64 degrees on Feb 18 when I arrived in Truckee, some 10 miles from Squaw Valley and Alpine Meadows. But on my next day at Squaw Valley, it had probably cooled down about five degrees.

I was quite amazed at the scene at Squaw. Some 23 of the 29 lifts were operating and the snow was in superb shape.

Keeping mostly to the north-facing slopes and looking for runs where the trees protected the runs from the sun, I skied for about five hours before I noticed the first signs of soft, slushy spring-like snow. In all that time, I only scraped across one rock.

The next day at Alpine Meadows, 10 of 13 lifts were humming along but a number of runs that I favor were closed because of thin snow cover. There was plenty of skiing, some of the runs had a boiler-plate like surface while others had loose snow or were turning quite soft about noon. There were a few rocks but they were easy to avoid.

Mid-week, walk-up adult lift tickets were $119 at both resorts but Squaw was a much better buy. The two resorts are owned by the same corporation.

Melissa Matheney, public relations coordinator for the resorts, smiled as she looked at the large crowds of skiers and snowboarders. It was a semi-holiday week as there was no school for many children.

“We are still counting on more snow,” she said, “as we get about half of our annual snowfall in February and March. Business has been strong recently and the great weather here is one of our main attractions.”

Unfortunately, Squaw Valley has had to cancel a week of World Cup skicross and snowboardercross races set for March 4 – 8 because of the scarcity of snow. This was the first World Cup-level event scheduled for Squaw Valley since 1969.

The U.S. Ski and Snowboard Association Hole Shot NorAm and U.S. Revolution Tour skicross and snowboardcross events planned for March 9 – 13 at Squaw Valley also have been cancelled.

I asked Matheney about the rumors that Squaw Valley and Alpine Meadows will be merged into one huge resort with the erection of a lift between the two resorts. She responded that talks are on-going about that possibility “and we hope to make an announcement in the future.”

Snow alert! Mammoth Mountain welcomes tons of fresh powder

After receiving 13 inches of snow over the weekend, Mammoth Mountain is nearing 100 inches of snow so far this winter. (Photo by Peter Morning/Mammoth Mountain Ski Area)

After receiving 13 inches of snow during the weekend, Mammoth Mountain is nearing 100 inches of snowfall this winter. (Photo by Peter Morning/Mammoth Mountain Ski Area)

How was your weekend? … Mammoth Mountain had a snowy one, with the resort receiving 13 inches of heavy powder courtesy a weather system that also drenched Northern California, Oregon and Washington.

The new snow left Mammoth with a base depth of 48 inches at the 11,053-foot summit, and 32 inches at McCoy Station at 9,600 feet.

And more may be on the way. The 10-day Weather Channel forecast says there’s a 10- to 20-percent chance of snow showers on Sunday and again Feb. 17-18.

Last winter, Mammoth received 68.5 inches of snow in February – making it the snowiest month all season.

On the slopes: 2015 guide for skiing, snowboarding at June Mountain

One season pass — the Cali4nia Pass — is good for skiing at June Mountain and three other resorts. Mammoth, Bear and Snow Summit also are part of the deal. (June Mountain photo)

One season pass — the Cali4nia Pass — is good for skiing at June Mountain and three other resorts. Mammoth, Bear and Snow Summit also are part of the deal. (June Mountain photo)

This is the fifth in a series of updates from mountain resorts in California and Nevada.

What’s new: The Cali4nia Pass allows all-winter access to the slopes at June, Mammoth (where they’re generally more crowded), Bear Mountain and Snow Summit.

For the family: Kids 12 and younger ski for free at the resort all season long.

Hidden gem: “The face at June has some of the best power skiing at any resort — and I’ve skied most of them, particularly in the U.S.,” says Rusty Gregory, chairman and CEO at Mammoth Mountain Ski Area, which also operates June. “It’s not that hidden because it’s the first run you see. The geography at June is very European oriented, so it’s steep at the bottom. The face is my favorite run there, and on a powder day my favorite run period.”

Social connections: @JuneMountain on Instagram and Twitter;

Information: 800-586-3686;

— Jerry Rice