USWNT soccer star Alex Morgan kicked off a campaign dubbed #passthelove Friday in Hermosa Beach. Morgan and soccer players “painted” a mural by kicking a soccer ball at a blank canvas. The interactive mural helped bring to life the new campaign, which is rallying fans to share their messages of support with the team on Twitter using the hashtag #PASSTHELOVE.
From the press release:
Fans can also go to PassTheLove.com beginning May 15 to share a message of support from their social media channels directly to the Wall of Support. Posting a message allows visitors to automatically be entered to receive instant-win prizes, such as snacks, U.S. Soccer jerseys, gear and other giveaways.
Swimsuit 2014: Guana Island Alex Morgan Guana Island/Guana Island, British Virgin Islands, USA 11/17/2013
Photo: Adam Franzino
Diamond Bar’s Alex Morgan, who appeared in Sports Illustrated’s 2014 swimsuit issue. will smash soccer balls that will create paint bursts on a blank canvas intended as a message of support for the team ahead of next month’s World Cup in Canada on Pier Plaza Friday in Hermosa Beach.
The public is invited to join the #PasstheLove campaign (passthelove.com goes live May 15) from 11:30 a.m. to 5:30 p.m. to watch or join in the creation of the huge mural set for a 5:15 p.m. unveiling by Galaxy great Cobi Jones.
No real surprises. Veteran Shannon Boxx — a long-time Torrance resident and South High alumnus — is not from Redondo Beach where she lived just briefly, but local representation includes Palos Verdes Estates and Rolling Hills Estates.
As the year comes to a close, here’s an opportunity to get caught up on three episodes of HBO’s investigative “Real Sports” that looks at issues surrounding the World Cup and the under-covered issue of global match-fixing: