Long-time L.A. radio sports icon Joe McDonnell is again without a broadcast home, as KLAC-AM (570) program director Don Martin confirmed this afternoon that a new show hosted by Tony Bruno will take the 7-to-10 p.m. weeknight spot beginning Monday, Sept. 29.
McDonnell (a link to his website here), who has had a 20-year run in the L.A. market as a sports-talk host, had been at KLAC since January, 2006, also working for sister station KTLK-AM (1150). His weeknight spot this week will be replaced with replays of the Petros Papadakis and Matt “Money” Smith show (which airs from 4-to-7 p.m.)
Martin explained that The Content Factory, which launched Dan Patrick’s syndicated radio career after he left ESPN (and is now on KLAC from 6 to 9 a.m.), approached him about co-owning a Bruno show called “Into the Night” that eminated from the station’s Burbank studios but will eventually be available to other stations, such as how the Tom Leykis show operates with out of the L.A. studios of 97.1-FM.
Bruno (his website linked here), who has been living in Venice for the last eight years, was last heard in the L.A. market nearly two years ago as the morning drive host at the former 1540-AM The Ticket, which was then owned by The Sporting News radio network. His contract with that network ended in April this year.
Martin said the timing of Bruno’s availability, the fact that it is formatted for a night-time show, and McDonnell’s contract coming up for renewal all converged for this decision.
“We’ve come to the end and it’s time to move forward,” said Martin.
Martin said that McDonnell broadcast partner Joe Grande will continue hosting a weekend sports-talk show and Tim Cates will produce Bruno’s show and contribute to it as well.
Over the last few months, Bruno had been approached by KSPN-AM (710) as a possible afternoon drive host, but the station eventually decided not to do it. Bruno also had a deal apparently set with the Angels’ flagship station, KLAA-AM (830), but those talks broke down in April.
A Q-and-A with Bruno coming shortly …