Baseball kicks some grass on football


Neilsen’s numbers spit out this AM:

Sunday night’s Tampa Bay-Boston ALCS Game Seven on TBS: A 9.2 cable rating, translating to 13.4 million viewers. It’s the most-viewed MLB game in cable history (beating ESPN’s 10.6 million for a Cubs-Cardinals telecast in September ’98, when Mark McGwire hit his 61st home run).

Sunday night’s Tampa Bay-Seattle NFL game on NBC: A 6.3 rating. The lowest rated NFL prime-time game in broadcast TV history.

We now have restored faith in American sporting viewership prioritization.

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