It’s 60,000 people under the floodlights in Schladming, Austria, on a frozen hill. And you can share the experience.
The FIS men’s alpine ski World Cup event airs today at 8:50 a.m. (first run) and 11:30 a.m. Universal Sports (linked here), the L.A.-based company that was recently purchased by NBC to help with its Olympic coverage. NBC will air it in a highlight package on Feb. 15.
Universal Sports is also available as a TV network on 30 million homes nationwide, including some cable channels in Los Angeles.
Schladming is a small mining town in the Styria area of Austria, that is now very popular with tourists. And nutty ski fans. Think PGA Tour stop in Phoenix (which will be on CBS this weekend).
“It’s a cool, crazy event,” said Ted Lighety, the U.S. skiier and defending Giant Slamom World Cup champ. “People are 20 deep at the start, heckling you, cheering you, asking you for autographs. Flares are going off. There is smoke on the course sometimes. It’s a complete show. The crowd is more overwhelming than the skiing.”