The Dodgers have a multimedia element to their website (linked here) where you can be part of the “This Is My Town” billboard campaign.
Consider the possibilities.
== The ebony and ivory of Andre Ethier, always patting himself on the back:
== The ability for a cryptic (or not-so-cryptic) reminder about the last time the Dodgers won a World Series:
As much as we love to pay tribute to Milton Bradley (above) and make it look pretty much like the real deal, there are endless possibilities: