ESPN can be upfront about it: No new Cowherd show, for one

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This CBS sit-com idea from the mind of ESPN’s Colin Cowherd that we made mention of in last Friday’s media column isn’t gonna fly.

It’s out of development. Deepest apologies to Damon Wayons and Eliza Dushku, who were set to be part of the cast.

The radio show host/”SportsNation” sidekick tweeted that CBS decided it was a no-go: “Network passed on my sitcom. On to plan B. In talks with Charlie Sheen for new show “Almost Winning.” Taste that CBS”

The blog SportsGrid.com has already said: “Tough the show never aired, in a way, we already miss it. Why? Because everyone banding together to make fun of Colin Cowherd’s sitcom was great fun.”

Where one door closes, another opens. But not at ESPN.

Today, the Worldwide Leader in Sports has its day to do its so-called “upfronts” — releasing new information about upcoming shows that will hopefully motivate ad sales. ESPN is doing a big Times Square thing with Michelle Beadle and Scott Van Pelt asked to step away from their own shows and pimp what’s coming up. The Laker Girls were also available (somehow) to participate in this.

What’s there to know?

== A new afternoon lineup on ESPN2 starting Sept. 12 will include “Dan Le Batard is Highly Questionable,” giving the Miami Herald sportswriter his own 30-minute gig at 1 p.m., hopefully limiting his time available to go to “Around The Horn” or sub on “Pardon The Interruption.”

== “Numbers Don’t Lie,” a half-hour show weekdays at 12:30 p.m. on ESPN that ” tackles the biggest sports stories of the day by providing historical and numerical perspective.” With a host TBA, a former player TBA and an “expert” TBA. It usually means they’re crunching the numbers to find the right, economical fit.

== Three new documentaries that will air starting in October:
= “Catching Hell – The Steve Bartman Story”
= “Renee – Renee Richard’s Story”
= “Play On,” the story of Johann Olav Koss

Other stuff from the ESPN release:
= ESPN will conduct a formal bid process to determine the X Games host cities. Final cities will be selected in 2012 for a three-year agreement.
= The launch of the ESPNDeportesLosAngeles.com website with Time Warner Cable, making it the first ESPN Spanish-language site for a city.
= Kenny Mayne’s “Wilder World of Sports” is a six-part digital series going global.

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