This week’s media column: Seeing Redskins

From the U.S. News and World Report story in May, 2013 entitled: "How Do We Stop."

From the U.S. News and World Report opinion story in May, 2013 entitled: “Changing the Terrible Name of Washington’s Football Franchise.”

Once upon a time, Jack Kent Cooke concurrently was the sole owner of the NFL’s Washington Redskins and the Los Angeles Daily News, from 1985 until his death in 1998.

Having worked for the Cooke media empire during that period, I was curious as if there ever an instance when a gumption-filled  editor, sensative to the name “Redskins” as it represents what has been interpreted as being a derogatory slur against Native Americans, ever stood up and made a case among his peers – or personally to Cooke — to have it banned from print in his publication.

I couldn’t find anyone who remembered such an act of defiance ever taking place.

Not that it would have been the best way to advance one’s career during that Cooke regime. But then again, could it have started some activism that made these latest noble media boycott attempts seem trivial and unnecessary?

Read the rest in this week’s media column

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