Media column version 07.25.14: The art of the UFC, by Art Davie, and how he sold it to a TV audience some 20 years ago

UFC_Creator_Art_DavieThe book is called “Is This Legal? The Inside Story of The First UFC From The Man Who Created It,” and we thank Art Davie for giving us some time to talk more about all that went into the event more than 20 years ago that spawned what is now the MMA explosion of TV programming.
51-WynqNOcLDavie’s adventures with rejection letters from ESPN and Prime Ticket, as well as from HBO and Showtime, are all part of the process that he reveals with plenty of relish. Davie says he’ll be showing on the Spike TV broadcast of the Bellator fight card from Temecula (Friday, 6 p.m.) to talk about the book with his co-author and MMA play-by-play man Sean Wheelock.

While this is the subject of this week’s media column, other notes worth noting here:

== Erin Andrews, not on Fox’s college football anymore? At least there is some residual effect to her knocking Pam Oliver out on the lead NFL sideline gig.
== It’s Tom Verducci, on Roger Angell, thankfully a link provided via Ed Sherman.
== It’s still a bit of a surprise that the Stanley Cup champion Kings will be getting as much NBCSN exposure for the 2014-15 season — 12 appearances — as Philadelphia, Washington and (ahem) San Jose. But still not as much as Chicago (20), Pittsburgh (19), Boston (17), Detroit (15) or the N.Y. Rangers (14).
== Is it true that the L.A. Times’ Bill Dwyer conveniently left out in his remembrance of Jim Healy this week the fact that Healy used to call him “Journalist Bill”?
== How ESPN plans to cover the 2015 Special Olympics from Los Angeles.
== We always had a bad feeling about teams that named themselves after bad things.

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