Sunday media: It looks like the Rio Olympics … but it’s really Stamford, Conn.

Bill Seward is enclosed in a sound booth in Stamford, Conn., calling an Olympic men's rugby game off a TV monitor that's going on in Rio de Janeiro, Brazil, last week. (Photo: NBC Sports)

Bill Seward is enclosed in a sound booth in Stamford, Conn., calling an Olympic men’s rugby game off a TV monitor that’s going on in Rio de Janeiro, Brazil, last week. (Photo: NBC Sports)

The secret isn’t dirty, nor is it very little. But we’ll let you in on it anyway if you hadn’t noticed by now.
The fact that about half of all the 6,700-plus hours generated by NBC and its platforms during its 19 days of Summer Olympics coverage are being delivered by broadcasters and technicians based in a super-sized studio in Stamford, Connecticut, telling us what they see off a monitor, instead of being situated onsite in Rio de Janeiro, might raise a red flag.
But as much as it reveals itself as a sign of the times, it’s also providing a road map to the future of sports coverage. Someone watching at home, or glued to a smartphone or computer screen at work, might not even know, or care, about this dynamic, but it’s probably worth asking once these Games end next week.
More at this link. …

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