Weekly media notes version 12.21.16: Sorry, but why would athletes treat media any different than how a President-elect treats media?

Anymore than when?
Sherman appears to have admitted to doing wrong in a Twitter apology but then again … Sherman was picking a fight he couldn’t win:

So in that spirit, what do you make of this:

That’s Andy Furillo of the Sacramento Bee, son of the late L.A. Herald Examiner sports columnist Bud Furillo. And we’re not sure his paper did him any favors by having the executive editor write a piece entitled “DeMarcus Cousins unleashes profanities at Bee reporter in latest attempt to control the media” followed up by an editorial headlined: “DeMarcus Cousins is too big for Kings to keep babying.
We appreciate the backup team, but can the reporter handle this himself? Or could the paper’s exec board and the team’s damage control folks meet over to the local Sacramento iHop and try to hash brown this out over some Rooty Tooty Fresh ‘N’ Fruity flapjacks?
When the President-elect is taking unpresidented (sic) lengths to keep the media at length from him and express himself seemingly only on random, unfiltered and un-spell checked Twitter blasts, why wouldn’t it set an example for others to follow? So that when athletes are put into a situation to have to answer a question from the media, their natural instinct will be to fight back?
It’s happen years before these incidents in question this week and will happen years from now as well. But talking it out — and maybe that’s what these team fines and apologies are supposed to reinforce — will be the civil way to clear the air.
Or …
Athletes can separate themselves and treat reporters in a cooperative manner, as most human beings are expected to conduct themselves.
Take a chance. Be polite. Say please and thank you. It works.
We’re all just trying to do our jobs. No matter how one side may interpret it doesn’t need a middle-man involved in the process any longer, think about this: Even those who “write” for ThePlayersTribune.com need a writer/copy editor to help them along. Yes, really.

And after all that, what do we make of this:

What else we’re trying to define and defend as this weary year winds itself down:

== Talk about a lack of respect: Firings at KNX-AM (1070) the week before Christmas, including afternoon sports anchor Steve Grad.
See the link to Grad’s bio on the station’s website here.
Stay classy.

== Week 16 of the NFL in L.A. has been changed: The KTTV-Channel 11 Rams-49ers game now has Indianapolis-Oakland up against it on KCBS-Channel 2 on Saturday. So figure.

== TNT plans to cover Shaquille O’Neal’s number retirement ceremony by the Miami Heat at halftime of their game against the Lakers on Thursday. The 5 p.m. tipoff will include O’Neal as the game analyst with play-by-play man Kevin Harlan, analyst Reggie Miller and reporter Ros Gold-Onwude. The game is followed on TNT by the Clippers’ home game against San Antonio at 7:30 p.m. (Marv Albert, Kevin McHale and Allie LeForce).

== You’ve been warned: Magic Johnson returns to the ABC NBA pregame show for a limited run, starting with Sunday’s Christmas Day games. The 8:30 a.m. pregame on ESPN starts with Michelle Beadle, Jalen Rose and Chauncy Billups, but then adds Johnson when it goes to KABC/Channel 7 at 11 a.m.
(Sorry, but we really haven’t been paying attention to this since Dan Patrick hosted it with … we can’t even remember now…. but it wasn’t Billy Simmons).
How the day lays out leading up to the Clippers-Lakers contest at Staples Center (with ESPN’s Dave Pasch and Jon Barry if you’re not up to watching it on Spectrum SportsNet or Prime Ticket):
= Boston at New York, 9 a.m., ESPN (Ryan Ruocco, Doug Collins)
= Golden State at Cleveland, 11:30 a.m., Channel 7 (Mike Breen, Jeff Van Gundy)
= Chicago at San Antonio, 2 p.m., Channel 7 (Mark Jones, Hubie Brown)
= Minnesota at Oklahoma City, 5 p.m., ESPN (Adam Amin, Doris Burke)

== How and why is this a story, why is it a story on the Hollywood Reporter, and if this is the kind of stuff sports TV pundits are supposed to do without it getting a headline, where’s the beef?
And if you read the Twitter feed of Michael Wilbon’s rant, doesn’t any semblance of credibility exit when he refers to Newton as “Campbell” instead of Cameron, the player’s given name?

== Go ahead, consider changing jobs with Skip Bayless. If you could get 98,000 people paying attention to what you’re saying, things could be worse. It’s not “absolute (bs),” as the angry unicorn says, to ponder this from the ivory tower.

== I wouldn’t consider switching Twitter accounts with Bayless, however:

== The insane amount of meaningless bowl games for the rest of the week that has us considering sitting out the season as well until Dec. 31 arrives:
= Wednesday:
Poinsettia Bowl (San Diego): BYU vs. Wyoming, 6 p.m., ESPN (Jason Benetti, Kelly Stouffer, Paul Carcaterra)
= Thursday:
Famous Idaho Potato Bowl (Boise, Idaho): Idaho vs. Colorado State, 4 p.m., ESPN (David Neal, Matt Stinchcomb, Olivia Harlan)
= Friday:
Bahamas Bowl (Nassau, Bahamas): Eastern Michigan vs. Old Dominion, 10 a.m., ESPN (Steve Levy, Mack Brown, Kaylee Hartung)
Armed Forces Bowl (Fort Worth, Tex.): Louisiana Tech vs. Navy, 1:30 p.m., ESPN (Roy Philpott, Tom Ramsey)
Dollar General Bowl (Mobile, Ala.): Ohio vs. Troy, 5 p.m., ESPN (Clay Matvick, Dusty Dvoracek)
= Saturday:
Hawai’i Bowl (Honolulu): Hawai’i vs. Middle Tennessee, 5 p.m., ESPN (Chris Cotter, Mark May, Maria Taylor)
= Monday:
St. Petersburg Bowl (St. Petersburg, Fla.): Miami of Ohio vs. Mississippi State, 8 a.m., ESPN (Dave LaMont, Rene Ingoglia, Chris Doering)
Quick Lane Bowl (Detroit): Maryland vs. Boston College, 11:30 a.m., ESPN (Mark Neely, Ray Bentley)
Independence Bowl (Shreveport, La.): North Carolina State vs. Vanderbilt, 2 p.m., ESPN2 (Mike Couzens, Cole Cubelic)
= Tuesday:
Heart of Dallas Bowl: Army vs. North Texas, 9 a.m., ESPN (Allen Bestick, Mike Bellotii)
Military Bowl (Anapolis, Md.): Temple vs. Wake Forest, 12:30 p.m., ESPN (Jason Benetti, Kelly Stouffer)
Holiday Bowl (San Diego): Washington State vs. Minnesota, 4 p.m., ESPN (Bob Wischusen, Brock Huard)
Cactus Bowl (Chase Field in Phoenix): Baylor vs. Boise State, 7:15 p.m., ESPN (Rece Davis, Joey Galloway, David Pollack)

== More tweets of the week:

== The Lions lost to the N.Y. Giants, by the way. But like the Southern California News Group, which share many of its front pages with the L.A. Daily News, etc., one mistake can get perpetuated:


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