The Henry Cejudo story: What's more to say? Plenty

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It's not one that many knew before these Olympic Games started, but after Henry Cejudo won the gold medal for the United States in the men's freestyle 55-kilogram wrestling, his story needs to be told.
By NBC. In prime time.
We've got no guarantees that the network will do so. It covered it during its CNBC coverage of the sport in the middle of the day on tape delay Tuesday.
But tonight, when the 8 p.m. to midnight hour is filled, in part, by a non-scoring gymnastics exhibition, you'd think Bob Costas, Cris Collinsworth -- someone -- could give Cejudo a few minutes of their time.
In brief: Cejudo, 21, was born to undocumented Mexican parents in South Los Angeles. At the age of 4, his mother left his father, moved to Arizona, and basically lived in more poverty.
He rose out of it, and became an Olympic champion.
Hollywood, are you listening?
"The United States is the land of opportunity, and I'm so glad I can represent it," he said after winning.
Collinsworth said he has heard Cejudo's story, but isn't sure how it could be handled by the network in the near future.
"Rulon Jones (the former gold-medal winning wrestler now working as an NBC analyst) was filling me in on that, and he was very emotional about it -- he was selling it hard," said Collinsworth on Wednesday night (Beijing time). "It is a tremendously exciting story, and to see a 350-pound guy so emotionally broken up over it ... he was speaking with such pride. I saw him in the lunch room and he was selling me hard on it again the next day ... it was like his son had won the gold."

==More on Cejudo from San Diego Union Tribune columnist Tim Sullivan (click here).

==From Norm Frauenheim of the Arizona Republic (click here).

==From Pete Fimrite of the San Francisco Chronicle (click here).

==Yes, the L.A. Times had it on the front page of today's paper, a column by Bill Plashke. The L.A. Daily News may have made a pasing reference to it. Somewhere. Deep in the sports section. Sorry.


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Tom Hoffarth writes about sports and sports media for the Los Angeles Daily News.

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This page contains a single entry by Tom Hoffarth published on August 20, 2008 6:27 PM.

Phoning it in on the Olympic coverage was the previous entry in this blog.

Maybe not sugar coated, but Carrillo and Collinsworth defend their takes on Beijing is the next entry in this blog.

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