NBC: Quality Honesty with Noise
In NBC-Land, no one ever gets "fired." * They either "become available" or, when someone else is given one's job, "determined, frankly, that there was just no role for him at the company and decided to move on."
That's what I learned today at TV Press Tour during the NBC executive session. Marc Graboff and Ben Silverman, co-chairmen of NBC Entertainment and Universal Media Studios, conducted their first press conference before America's crack TV reporters, and already they were prevaricating like old pros.
(Another thing I learned: Executives have poor spacial skills. We were handed seating charts for attendees in advance of each press conference, and although there were only two of them, Graboff and Silverman sat in the wrong chairs.)
We've previously discussed Isaiah Washington's reprieve from Governor Silverman, getting added to the cast of "Bionic Woman." From the transcript:
BEN SILVERMAN: Yes. He's a wonderful actor and a great performer, and he became available, and we thought he would be --
(Laughter.)
-- we thought he would -- I started talking to him before he was available -- to deal with the laughter. And the idea when he told me he was available, I was like, "You are? Wait. They let -- I don't understand. What do you mean? You're a huge star on a star television show." I didn't quite understand what had gone on there. But the bottom line is he's a wonderful actor, and we think inside "Bionic Woman," the character that's been created for him is really strong and one that he'll do a great job at, and that's what, I think, people will respond to, and we're excited to see come to fruition his portrayal of that character.
QUESTION: You're not worried at all about potentially alienating a segment of the audience of a new show that you kind of need to work?
BEN SILVERMAN: You know what, I think people are tuning in to the "Bionic Woman," and whatever support we can give to the "Bionic Woman" as possible, we will give, and I think that he is a wonderful actor. I think he is really talented.
As we've noted, Washington was dropped from "Grey's Anatomy" before Silverman joined NBC, so what he was doing talking to Washington before he had a network at his disposal to offer him a job is anyone's guess. Perhaps they were arranging a golf date.
As for Kevin Reilly's ash-canning, here's the official NBC-Land version of events:
QUESTION: Ben, what would you say about a company that hires somebody for $6 million and fires them after a month? Is that a good company or a bad company?
BEN SILVERMAN: Do you know what, I hope that our shows and our results speak for what we're doing. And, you know, I only arrived, so all I can say is we're really excited about what we're doing today and what we're going to be doing tomorrow and what you'll be watching in the Fall.
MARC GRABOFF: Let me address that, if I could, because I think you're obviously referring to Kevin Reilly, and I just want to kind of hit that on the head a little bit. He wasn't fired. What happened was when Ben became available, about three months after we made Kevin's new deal, we jumped at the opportunity to bring Ben on board to the company. We thought he would be able to be the person that was going to take us to the next level. Kevin, when that happened, realized or determined, frankly, that there was just no role for him at the company and decided to move on.
(Laughter.)
QUESTION: Thank you for that clarification.
(Laughter.)
Any questions? If so, don't bother directing them to NBC, because the above underscores what sort of answers you'd get.
* (Unless, of course, they're on "The Apprentice," which NBC has decided to renew with a special "celebrity" version.)

David Kronke was appointed Mayor of Television after a bloodless coup in 2000. Since then, he has improved infrastructure, championed greater educational opportunities and fought for reforms that have utterly erased corruption and incompetence from the television industry. Since Mr. Kronke has ascended to power, Television is a far better place. 

Hm, I was just enjoying the expected ridiculousness of TV execs speaking (and playing musical chairs) while waying nothing, when you let loose with that "Apprentice" tidbit. You, and they, can't possibly be serious about a celebrity version. Please, say it ain't so!