David Kronke was appointed Mayor of Television after a bloodless coup in 2000. Since then, he has improved infrastructure, championed greater educational opportunities and fought for reforms that have utterly erased corruption and incompetence from the television industry. Since Mr. Kronke has ascended to power, Television is a far better place. Will your favorite new show survive?
Should you be getting cozy with your favorite new show?: Wednesday edition.
Keep in mind that it takes a couple of weeks for the networks to figure out what shows people are watching on their TiVo’s, etc. (TiVo ratings for premiere week are included below.) So some of these shows might see a little boost when that information finally appears.
“Pushing Daisies:” Lost nearly 3 million viewers from its debut, but still had over 10m sets of eyeballs and is strong in the viewers 18-49 demo. So, unless there’s further dropoff in the coming weeks, this one’s looking OK.
“Kid Nation:” 7m viewers means don’t look for a second edition of merrily skirting child-labor laws.
“Back To You:” 6.5m, so-so in 18-49. I imagine Fox was hoping for a lot better, but they may settle for this. But I don’t imagine they’re doing any happy dances on the set.
“Private Practice:” 12.2m, No. 1 in 18-49. Show’s not going anywhere.
“Bionic Woman:” 10.1m. Not bad, not great; NBC will take it.
“Kitchen Nightmares:” 6.4m, but growth in 18-49. It may hold on there for Fox in a pretty competitive timeslot.
“Gossip Girl:” Go figure. A disappointment by any measure and a viable candidate for a quick cancellation, but The CW has already picked it up for the whole season.
“Dirty Sexy Money:” 8.9m. This is kind of a head-scratcher – not sure why this isn’t doing better, but it’s not a disaster so ABC will probably be patient and see if it can settle in. But if it falls below 8m viewers, all bets are off.
“Life:” 8.1m. Not that good, but far better than NBC managed in the timeslot last season. And when your criterion is, “Well, it’s not doing as awful as that last show,” your network’s in for a world of hurt.
And now, because you’ve been extra nice, here’re TiVo’s ratings for premiere week, announced today. The final percentage number represents how many homes with TiVo watched that particular show. Note, for example, more TiVo subscribers watched “Heroes” than “Dancing with the Stars,” though in the real world it was vice versa. And “Dirty Sexy Money” did better than “Criminal Minds” in TiVoLand.
This isn’t good news for the new shows:
“‘Private Practice,’ ‘Bionic Woman,’ and ‘Dirty Sexy Money’ were the only premiere shows to crack the Top 5 on any given night -- all three were among the Top 5 on Wednesday night. Both ‘Private Practice’ and ‘Bionic Woman’ were also the only two programs to make the Top 50 Season Pass rankings.
“‘What is extremely interesting is that with the exception of sports programs nearly two-thirds of all viewing during premiere week was done on a Time-shifted basis,’" said Todd Juenger, Vice President & General Manager, TiVo Audience Research & Measurement. ‘The high amount of time-shifting viewing highlights the importance of not simply measuring a program's success based on overnight ratings. Instead, it's critical to also factor in time-shifting viewing, considering it represented two-thirds of the audience for most of these programs.’ Mr. Juenger noted that five shows which made the Top 5 Viewed rankings also appeared on TiVo's Top 10 Season Pass list – ‘Grey's Anatomy,’ ‘House,’ ‘CSI: Crime Scene Investigation,’ ‘Heroes’ and ‘The Office.’”
Premiere Week Top 5 Shows Daily
Monday, September 24, 2007
TITLE NETWORK Live Rating Time-shifted Rating Total TiVo Rating
Heroes NBC 5.2% 9.9% 15.1%
Dancing With the Stars ABC 6.8% 7.5% 14.3%
CSI: Miami CBS 4.0% 6.6% 10.7%
Two and a Half Men CBS 3.5% 6.6% 10.2%
Prison Break FOX 2.5% 5.2% 7.8%
Tuesday, September 25, 2007
TITLE NETWORK Live Rating Time-shifted Rating Total TiVo Rating
House FOX 4.9% 9.0% 14.0%
Dancing With the Stars ABC 6.1% 6.4% 12.5%
Boston Legal ABC 4.5% 4.3% 8.8%
NCIS CBS 3.4% 5.0% 8.4%
Bones FOX 2.5% 4.5% 7.1%
Wednesday, September 26, 2007
TITLE NETWORK Live Rating Time-shifted Rating Total TiVo Rating
Dancing With the Stars ABC 5.5% 5.3% 10.8%
Private Practice ABC 5.6% 4.2% 9.9%
Bionic Woman NBC 4.3% 3.8% 8.2%
Dirty Sexy Money ABC 4.7% 2.0% 6.7%
Criminal Minds CBS 3.3% 3.0% 6.3%
Thursday, September 27, 2007
TITLE NETWORK Live Rating Time-shifted Rating Total TiVo Rating
Grey's Anatomy ABC 7.3% 19.8% 27.2%
CSI: Crime Scene Investigation CBS 6.3% 13.6% 20.0%
Survivor: China CBS 5.1% 10.3% 15.4%
The Office NBC 4.0% 10.1% 14.2%
ER NBC 4.2% 7.0% 11.2%
Friday, September 28, 2007
TITLE NETWORK Live Rating Time-shifted Rating Total TiVo Rating
Las Vegas NBC 4.3% 7.0% 11.3%
NUMB3RS CBS 2.5% 6.4% 8.9%
Ghost Whisperer CBS 2.3% 5.2% 7.6%
Moonlight CBS 2.2% 3.2% 5.5%
20/20 ABC 2.5% 1.5% 4.0%
Saturday, September 29, 2007
TITLE NETWORK Live Rating Time-shifted Rating Total TiVo Rating
Saturday Night Live NBC 3.2% 3.6% 6.9%
College Football ABC 4.2% 0.5% 4.7%
48 Hours Mystery CBS 1.6% 1.2% 2.9%
Chuck NBC 1.5% 0.9% 2.5%
Cane CBS 1.3% 0.9% 2.3%
Sunday, September 30, 2007
TITLE NETWORK Live Rating Time-shifted Rating Total TiVo Rating
Desperate Housewives ABC 7.25% 12.49% 19.74%
Brothers & Sisters ABC 5.28% 6.58% 11.86%
NFL Football NBC 8.38% 0.67% 9.05%
Shark CBS 3.03% 4.36% 7.39%
Cold Case CBS 3.35% 3.50% 6.86%