Great Timing

OK, time to address the USC-to-the-Rose Bowl announcement. This really smells like a negotiating ploy by USC to pressure the Coliseum into agreeing to its demands for improvements. But it’s not just improvements, because who is against improvements?
There’s no doubt revenue-sharing plans (like luxury suites) that are really holding this thing up.
I question the timing. For one thing, it detracts attention from the USC-UCLA game, which I guess is the point. But the next time a coach says the players are being distracted by media attention, they should be reminded that USC chose to distract its own players the week of the biggest game of the year with this annoucement.
“I dont think its right,” Coliseum general manager Pat Lynch said. “The focus should be on the game and the players.”
Remember, UCLA has exclusive rights to play at the Rose Bowl, so the Bruins would want something (money) to let USC join them for two years. And USC did not address how it would host Cal on Nov. 8, when UCLA hosts Oregon State.

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