The Top 20
Here is the list of the 20 most valuable college football programs according to Forbes.com
1. Texas, $129 million (up 8% from 2009)
2. Notre Dame, $112 million (up 4%)
3. Penn State, $100 million (up 1%)
4. LSU, $96 million (up 12%)
5. Michigan, $94 million (up 15%)
6. Alabama, $93 million (up 1%)
7. Georgia, $90 million ( up 7%)
8. Arkansas, $89 million (up 59%)
9. Auburn, $88 million (up 27%)
10. Oklahoma, $87 million (up 5%)
11. Florida, $86 million (down 1%)
12. Tennessee, $82 million (up 6%)
13. Ohio State, $78 million (down 8%)
14. Nebraska, $77 million (down 18%)
15. Wisconsin, $67 million (up 40 percent)
16. South Carolina, $64 million (down 20%)
17. Texas A&M, $63 million (up 19%)
18. USC, $62 million (down 9%)
19. Michigan State, $59 million (3%)
20. Iowa, $48 million (unranked)
.
Fucla Briuns on Asile 6 as Walmart.
Damn! Texas's value has sky-rocket after they done a$$-raped us out of the National Title!
We're Number 18? That sucks! We should be number ONE!
Oh, forget it, we're still on probation?!
Mono, whare are you I cant stay bent over too long, the blood all rushes to my fat head.
fUCLA was higher but, they're still recovering from Countrywide, Dorrell, Neuheisel, Toledo and soon to be Mora write-offs
N0BS no screaming eagle jokes tonight? Merry xmas!
Hook'em Horns! My Longhorns are twice as valuable as your condoms! Thank you Mr. Wolf, for you valuable information...anyone seen my idol that stud that all the girls are dying for, you know, Bruin Rob?
I wonder how they come up with these numbers. Does it correlate to how much they pay their players?
Hey tex, BlowinRob will be here soon, he is just finishing up with NOBS.
You might notice that all of these schools have maintained consistent branding throughout the years despite a pull from athletic apparel mfgs to create new styles.
I didn't read the article but I would assume most of the the value comes from TV deals.
BTW, have you ever watched 1 second of longhorn TV? Neither have I.