Kobe Bryant stars in new Smart Car commercial

A new challenge emerged for Kobe Bryant.

It did not entail beating Father Time amid rehabbing a fractured left knee. Or discovering out how he will have to change his game once he expects to play next season. Or figuring out how he will work with whoever the Lakers hire as their next head coach.

No, this latest test for Bryant entailed something far more unusual than what he encounters on a basketball court. In his latest appearance in a new Smart Car commercial, Bryant tries to rescue a boy dressed as a peanut from being eaten by a hungry elephant. The elephant persistently follows Bryant wherever he goes. So Bryant relies on Smart Car’s mobility and GPS navigation features to escape.

The result entails a funny commercial that provides some comic relief for both Bryant and Lakers fans from the uncertainty ahead, part of which entails the on-court challenges Bryant that will soon await Bryant. Ones that may be more difficult than successfully driving away from an elephant.


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