Barely Beer Barons, a reality show chronicling the brewers of Brew Rebellion, has debuted on Amazon Prime.
Continue reading “Barely Beer Barons debuts on Amazon Prime” »
Barely Beer Barons, a reality show chronicling the brewers of Brew Rebellion, has debuted on Amazon Prime.
Continue reading “Barely Beer Barons debuts on Amazon Prime” »
So Newcastle Brown Ale is not one of the 50-plus selections available at Euro Bierfest on Saturday, but it is a widely known — and if we believe the company — a misunderstood brew in the U.S.
“We’ve found that because of Newcastle’s full, brown color, people sometimes think that it’s a heavy beer,” says Priscilla Flores Dohnert, brand director for Newcastle Brown Ale. “But they couldn’t be more wrong! Yes, it is full-bodied, but it’s also very smooth and refreshing. We made a video that helps bring that to life in a completely unsubtle, fun, Newcastle sort of way.”
This is classic.
Will the L.A. Brewers Guild have a response?
Brandon Capps, brewmaster at a Braddock, Penn., startup brewery is featured in the documentary “Blood, Sweat, & Beer.”
The response from the craft beer community is on-going and relentless:
Analyzing Budweiser's Hypocritical, Anti-Craft Beer Super Bowl Ad.
http://t.co/xxQ1dop39u
— Phantom Carriage (@phntmcarriage) February 3, 2015
Seems Even More Relevant Today… RT if U with Me! #CraftBeer pic.twitter.com/e06x84VWE5
— Craft Beer (@_CraftBeer) February 3, 2015
We went way back in our timeline and found this graphic to illustrate why #Budweiser attacked #craftbeer during #SB49 pic.twitter.com/5gP2hziCNS
— Beer Esquire™ (@BrewStuds) February 2, 2015
Best #craftbeer response to the #Budweiser golden suds commercial goes to @TheAbitaBeer! 19 seconds of truth >> https://t.co/BmaDKtLC60
— Hop Talk (@hptlk) February 3, 2015
The group at Mason City Brewing in Iowa created the perfect response to #Budweiser's Super Bowl commercial…. http://t.co/kIuOfJFdzr
— 47Hops (@47Hops) February 3, 2015
"Our beer isn't very good, but it's cheap and will kill the part of you that cares." – #Budweiser. Gotta respect the honesty.
— John Squires (@FreddyInSpace) February 2, 2015
#Budweiser– for after you've run out of any other options.
— Growler Girls LLP (@Growler_Girls) February 2, 2015
The venerable Red Car Brewery and Restaurant in Old Torrance predated the glut of small craft breweries that have sprouted in recent years in the South Bay.
Brewmaster Bob Brandt brews a batch in the above video.
BTW: the holiday season means its Night Train time at the Red Car; as the name of the brew suggests, it packs a wallop.
Cheers!
Learn more in this video from the nonprofit American Chemical Society, the world’s largest scientific society.
Two tongue in cheek spots (see below) were produced for the new Newcastle Scotch Ale, a collaboration with Edinburgh, Scotland-based sister brewery, Caledonian.
Here’s more from the press release:
The Newcastle Scotch Ale collaboration is a limited-time offering from Newcastle and Caledonian that represents the best of English and Scottish brewing: a rich, full-flavored and fulfilling Scottish ale with toffee notes at 6.4 percent ABV and 40 IBUs.
“One of our dreams is to get rid of the ‘intimidation’ factor that prevents so many people from foregoing boring ‘yellow beer’ and enjoying more interesting brews,” said Brett Steen, brand manager for Newcastle Brown Ale. “Wil is an inviting and knowledgeable guy, and we’re stoked that he’s taking this herculean effort of humor and wisdom onto himself so we don’t have to.”
The beer will be available later this month.