This year, Chipotle Mexican Grill is continuing its tradition of offering a deal to those who dress up for Halloween.
However, instead of inviting customers to dress as menu items, the theme this year is “The Horrors of Processed Food.”
Show up after 6 p.m. on Halloween to any Chipotle dressed as a horrifying processed food product (Cheese Whiz, anyone?) and get a burrito, bowl, salad or order of tacos for only $2.
Your purchase will benefit Jamie Oliver’s Food Revolution, a non-profit campaign with the goal of educating people about the importance of eating unprocessed food made with simple, fresh ingredients.
Chipotle will donate up to $1,000,000 to the campaign.
As a bonus, you can enter their online costume contest, where you could win $2,500, $1,000 or a burrito party for 20.
To enter, take a picture of yourself in your processed food costume inside or in front of a Chipotle restaurant on Halloween and submit it online to www.chipotle.com/boorito on or before November 8.
I’ll give you a suggestion, but you gotta split the money with me if you win: The Blackjack Taco. Now that’s something scary indeed.
Update: Chipotle will be donating $1,000,000 to Jamie Oliver’s Food Revolution, according to this tweet.